Návrh na zlepšení plánu strategického rozvoje Letiště Ostrava

Abstract

Airports are not only essential transport hubs, but also dynamic centres of economic growth, technological progress and global connectivity. While major international airports dominate global air transport, regional airports play an increasingly important role in the development of individual regions, connecting local economies with foreign markets and contributing to the diversification of air transport. This diploma thesis focuses on the strategic development of the regional Leoš Janáček Ostrava Airport. The main objective is to evaluate its current status in the aviation industry, explore its potential and propose an improved strategic development plan. This should lead to increased capacity, improved airport performance and its long-term sustainability and competitiveness. The theoretical part of the thesis discusses aspects of strategic airport management, including economic, infrastructural and technological factors that influence the operation and development of the airport. The first part of the thesis focuses on a detailed analysis of the position of Leoš Janáček Ostrava Airport within the Czech and Central European aviation market. Using methods such as benchmarking and different types of analysis, the current performance of the airport is evaluated and opportunities for its further development are identified. Based on these findings, strategic development goals are proposed, the aim of which is to achieve maximum use of the airport's potential. The results of this work can serve not only as a strategic plan for Ostrava Airport, but also as a reference model for other regional airports in the Czech Republic, which strive to strengthen their market position and long-term growth in the dynamically changing aviation industry.